In order to ensure our commitment to your privacy is upheld, we have updated our Existing policies and developed a formal privacy code setting out your rights and Our obligations respecting the treatment of your personal information by The Alfalah Securities and Group Companies. The Alfalah Securities Code of Fair Information Practices (the Code) Complies with the requirements of the Personal Information Protection and Electronic Documents Act as well as the Pakistani Laws for the Protection of Personal Information. (A summary of the principles underlying the Code is included at the end of this privacy policy.) The Alfalah Securities Customer Privacy Policy (the Policy) that you are reading is intended as a less Formal summary of the approach of the Alfalah Securities to customer privacy, including the Alfalah Securities Code of Fair Information Practices.

Our Employees

The Alfalah Securities Code of Fair Information Practices also governs the behavior of our employees and affiliates acting on our behalf. All of our employees who have access to personal information have been trained on the handling of such information. And, new employees receive training on privacy as a fundamental part of their initial company training. All of our employees must review and commit to the Alfalah Security Code of Fair Information Practices annually.

Personal Information

Personal information is information about an identifiable individual. This includes information about your dealing and service subscriptions and usage. Publicly available information, such as a public directory listing of your name, address, telephone number, electronic address, is not considered to be personal information.

Collecting Information Helps Us Serve You Better

The Alfalah Securities collect personal information only for the following purposes:

- to establish and maintain responsible commercial relations with you and provide you with ongoing service;

- to understand your needs and eligibility for products & services;

- to recommend particular products & services to meet your needs;

- to develop, enhance, market or provide products and services;

- to manage and develop Alfalah Securities business and operations, including personnel and employment matters; and

- to meet legal and regulatory requirements.

Your personal information will not be used for any other purpose without your consent.

Sharing Information Among the Alfalah Securities Group Companies Helps Us Understand Your Full Needs

The purpose for sharing information among the Alfalah Securities staff is to help us identify your information, Business, and settlement needs, and to provide you with relevant information, advice and solutions. Should you identify incorrect or outdated information to us, we will make the necessary changes promptly.

Other Parties with Whom the Alfalah Securities May Share Personal Information

While our general policy is not to provide personal information to any party outside of the Alfalah Securities, there are certain limited circumstances, outlined below, in which it is necessary to do so. When we do provide personal information to third parties, we provide only that information that is required in the circumstances. Information provided to third parties is used only for the purpose stipulated and is subject to strict terms of confidentiality. Employees of the companies to whom we may provide information must adhere to our privacy standards. Third parties include:

An agent acting on behalf of Alfalah Securities, such as a company hired to perform Internal Audit/ IT audit etc

The KSE & SEC, for the legal purpose your information would be provided to these bodies of governance for audit /review Purpose.

Law enforcement agencies, in emergencies, for internal security matters, or Where required by court order or search warrant; and

Emergency services, in emergency situations.